
This feat was attributed to the sale of 11.4 lakh vehicles, with SUVs taking the lead as the primary driver of sales.
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This feat was attributed to the sale of 11.4 lakh vehicles, with SUVs taking the lead as the primary driver of sales.
The Indian automotive sector witnessed an unprecedented surge in sales revenue, reaching Rs. 1.3 lakh crore during the festive period. This feat was attributed to the sale of 11.4 lakh vehicles, with Sport Utility Vehicles (SUVs) taking the lead as the primary driver of sales. The data reflects the sustained strength of consumer demand for new cars, with an average unit price of nearly Rs. 11.5 lakh.

The festive season, a traditionally lucrative period for the automotive industry, showcased the resilience of the market despite ongoing challenges. The sales figures suggest that Indian consumers have displayed a robust appetite for purchasing vehicles, contributing significantly to the record-breaking revenue.
While the industry basks in the glow of this festive success, companies remain cautiously optimistic about future demand trends. Anticipating potentially subdued sales in November and December, industry insiders point to several factors that could impact the market dynamics. One noteworthy concern is the lingering impact of semiconductor shortages, a challenge that has affected various industries globally. Companies are closely monitoring the situation, acknowledging that such supply constraints have been a significant factor affecting production in recent times.

Despite these challenges, there is a positive outlook as supplies are gradually normalising. The automotive sector is adapting to the changing landscape and finding ways to overcome the hurdles posed by external factors. Manufacturers are working towards addressing supply chain issues and streamlining production processes to ensure a more stable and consistent supply of vehicles in the coming months.
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