The collection celebrates the spirit of the city of Mumbai.
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The collection celebrates the spirit of the city of Mumbai.
Clothing company Huemn has struck a unique collaboration with Royal Enfield to introduce its new collection of accessories and helmets under the name ‘A Shot Of Mumbai’. Bright graphic designs of the Mumbai cityscape characterise the new series of clothes.
This avant-garde interpretation, although synonymous with Huemn’s aesthetic, also uses the Royal Enfield Hunter 350 as its inspiration. Whether it’s in the fiery reds or the electric blues, each design not only echoes the art and energy of Mumbai but also the Hunter DNA.
As part of the collection, Huemn is offering jeans, hoodies, and T-shirts, prices for which are in the ₹5,500 - ₹14,500 region. There’s only one helmet option available with this collection, and it's the same half-face unit that RE also retails. The helmet is priced at ₹6,500.
"Partnering with Royal Enfield has been an incredible journey of creative explorations. The Hunter 350 exudes a distinct personality that we've fused into the Huemn aesthetic,” said Pranav Misra, Co-founder & CEO of Huemn.
The Royal Enfield Hunter 350 has been quite instrumental for RE. Not only because it became a a new exciting entry point into the Royal Enfield portfolio, but it also helped expand the company’s footprint by bringing in new riders.
And as has been described by the company itself, ‘A Shot Of Mumbai’ symbolises the ‘spirit of exploration and a venture into unchartered territories.’ The styling of the accessories and helmets is designed to evoke the same feeling of dynamism that Mumbai as a city is famous for. “The result is a collection that mirrors the dynamic and vibrant soul of both brands and represents a crossover of worlds that speaks to the modern explorer and celebrates individuality,” concluded Misra.
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