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Nvidia Not Cutting Supplies To China, Focussing On AI-Driven Cars

Published on 12 Dec, 2024, 3:41 PM IST
Updated on 16 Dec, 2024, 6:45 AM IST
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Krishna SinhaChaudhury
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Nvidia has recently expanded its workforce in China by hiring 200 additional employees.

Nvidia has categorically refuted recent social media speculation suggesting a potential reduction in product supplies to China, says a report by news agency Reuters. In a post on Chinese social media platforms, the technology company stated that China remains a critically important market for its operations.

Nvidia's Headcount In China

The company's commitment to the Chinese market is evident through multiple initiatives. Notably, Nvidia has recently expanded its workforce in China by hiring 200 additional employees focused on autonomous driving research and development. This recruitment effort represents a significant 25 per cent increase in the company's global headcount, bringing the total to approximately 4,000 employees in 2024, according to Bloomberg.

Nvidia's AI-Driving Technology

Nvidia's engagement with autonomous driving technology is not a recent development. The company has been actively pursuing automotive technological innovations since 2015. In 2016, it introduced a pioneering self-driving car chip featuring a GPU and eight CPU cores. The company further demonstrated its technological capabilities in 2017 by showcasing a prototype vehicle named BB8 at the Consumer Electronics Show (CES).

Despite existing US trade restrictions, Nvidia has successfully maintained its product sales in China. The company has strategically developed specialised chips to comply with regulatory requirements, ensuring continued market presence.

The company's financial performance in China underscores its strong market position, with quarterly revenues from China exceeding $5 billion, according to Bloomberg data.

This renewed market commitment comes at a time of potential regulatory scrutiny. Chinese regulators have recently initiated an investigation into Nvidia's acquisition of Mellanox, a computer hardware firm, examining potential antitrust implications.

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