The popularity of compact SUVs and crossovers is surging in India, thanks to their unique combination of SUV-inspired looks, hatchback practicality and affordable price tags. Automakers are racing to launch fresh models in this segment, seeing this burgeoning demand.
Hyundai has now joined the party with its latest sub-4 meter crossover - the Exter. It seems poised to shake up the compact crossover space with its SUV-inspired design, premium interiors and extensive features. In addition, Exter's crosshairs are fixed firmly on segment leader Maruti Suzuki and its bread-and-butter model, the Swift hatchback.
The Swift needs no introduction as India's favourite hatchback across multiple generations. With its sporty driving dynamics, value positioning and Maruti's brand trust, it dominates the hatchback category. But can it hold its own against Hyundai's newest compact crossover?
