Audi’s Big India Push: New Hyderabad Showroom, 67 Touchpoints And A Slew Of Audi Launches Lined Up For 2026

Audi India has opened its second showroom in Hyderabad under the Progressive Showroom Concept and taken its sales and service network in the country to 67 touchpoints. The company has also added an Audi Approved: plus and service facility at Gachibowli. The site has space for display of pre-owned cars and 14 service bays for maintenance and body work. Audi India said technicians at the workshop use company-approved diagnostic tools and equipment.

Brand director Balbir Singh Dhillon said the second Hyderabad showroom is part of the growth plan for the India market. He said the city has demand for luxury cars, driven by the information technology sector and a customer base that spends on premium brands. The Jubilee Hills outlet will serve buyers across Telangana.

With 67 touchpoints, Audi India’s network remains smaller than that of its main rivals. Mercedes-Benz runs about 125 outlets in India, across large and smaller cities. BMW Group India operates 97 touchpoints in 40 cities under its Retail.NEXT format. Audi plans to add more facilities in 2026, including more Audi Approved: plus outlets, to close part of this gap. 

In 2026, Audi India is set to refresh its line-up with a series of launches. Dealer and industry websites show that Audi plans to bring the A5, the Q6 e-tron, and updated versions of the A6, Q3 and Q5 to the India market. These models are expected to arrive through the year, subject to global supply and local homologation.