Mercedes-Benz Retails 19,007 Cars In 2025, Remains India’s Best-Selling Luxury Carmaker for 11th Consecutive Year

Mercedes-Benz leads India's luxury automotive segment, ahead of the second best-seller BMW India, which retailed 18,001 units (BMW + MINI) in CY2025.

Mercedes-Benz India recorded its best-ever year in terms of revenue with 19,007 cars retailed in the 2025 calendar year. The carmaker leads the luxury automotive segment and is ahead of the second best-seller, BMW India, which retailed 18,001 units (BMW + MINI) last year. The Mercedes-Benz E-Class remained the best-selling luxury car in India in 2025.

Mercedes-Benz 2025 Sales: Electric Vehicles 

Sharing details about its sales performance, Mercedes-Benz India revealed that EVs registered a 12 per cent growth year-on-year in 2025, and now comprise about 20 per cent of all top-end vehicle sales in India. About 70 per cent of all EVs sold last year were priced between ₹1.25 crore and ₹3.10 crore (ex-showroom). The manufacturer further revealed that the EQS Maybach SUV, G580 and EQS SUV witnessed strong demand last year. The EQS SUV was the highest-selling luxury EV for Mercedes-Benz India.

Also Read: BMW India Records Best-Ever Annual Sales, Retails 18,001 Units In CY2025

Mercedes-Benz 2025 Sales: Top-End Vehicles

Top-End Vehicles (TEV) portfolio comprising the Mercedes-Benz S-Class, Mercedes-Maybach and AMG models saw an 11 per cent hike and 25 per cent sales penetration. The E-Class LWB continued to not only lead its segment, but was the highest selling luxury car in the country last year. The E-Class is available with two petrol options, and is the only offering in the segment to currently offer a diesel. Sales for the power-packed AMG models grew by 34 per cent with strong demand for the AMG G63, AMG CLE53 and AMG GLC43.

Mercedes-Benz 2025 Sales: Core Models 

The entry luxury segment contributed 13 per cent to overall sales with models like the  GLA and A-Class. The lineup will soon have the new-generation CLA EV. Up next, the Core segment, comprising the C-Class, GLC, E-Class, GLE, and more, contributed the highest at 62 per cent. Lastly, the Top-End segment contributed 25 per cent to overall volumes in CY2025.

Mercedes-Benz 2025 Sales: Sedans Witness Sustained Demand

Mercedes further revealed that it has received sustained demand for the automaker’s sedans, including the C-Class, E-Class LWB, S-Class and Mercedes-Maybach S-Class. SUVs continue to boast strong demand, with models such as the GLA, GLC, GLE, GLS, Mercedes-Maybach GLS and the AMG G63 SUV.

12 New Model Launches In 2026

Mercedes-Benz India is now kicking off 2026 with the launch of the Mercedes-Maybach GLS ‘Celebration Edition’ priced at ₹4.10 crore. The EQS SUV ‘Celebration Edition’ has also been launched and is priced at ₹1.34 crore (5-seater) and ₹1.48 crore (7-seater) respectively. The new Celebration Editions have been announced to celebrate the massive success of both the GLS and EQS SUV models in India. Mercedes-Benz has announced plans to launch 12 models in India in 2026, continuing its dominance in the market.