Ola's Gen 3 Platform Scooters Launch Preponed By Couple Of Months

Ola Electric has preponed the production of its Gen 3 platform-based e-scooters. Based on this new architecture, the new e-scooters will start reaching customers by January 2025 instead of mid-March 2025, which was the previously stipulated time. 

The Gen 3 platform will debut some major tech innovations from the brand, including a new magnetless motor, single board electronics, and battery as a structure (basically battery as a stressed chassis member), etc. Ola Electric revealed the preponement of production in a regulatory filing following the Q2 FY25 results investor call. 

With this new platform, Ola Electric claims that the upcoming range of electric scooters will benefit from improved performance and much lower operational costs. Alongside ushering in a brand new architecture, the Bengaluru-based EV manufacturer also plans to launch three new models and two new scooter lines – S2 and S3. The former will have scooters for urban and touring purposes and a sports model. The S3 will be more of a premium range, with two maxi-scooters in the pipeline. 

In addition to the above, Ola Electric's Roadster series of electric motorcycles is slated for launch in Q4 FY2025. With so many new products in the pipeline, the brand is also slated to enhance its retail presence in the country from 782 to 2,000 stores by March 2025. 

(Also Read: Ola Electric Ordered to Refund ₹1.64 lakhTo Customer Over Defective S1 Pro)

As exciting as it sounds, Ola's aggressive product onslaught is not without its fair share of pessimism. The brand is already riddled with so many complaints pertaining to its service and the reliability of its S1 scooters. Furthermore, the Bengaluru-based EV brand closed the second quarter of FY25 with a net loss of ₹495 crore. This is quite a significant loss especially when you compare its revenue to the first quarter, when the brand recorded ₹347 crore loss.

Furthermore, Ola Electric's market share has also dropped significantly, and Ola currently holds around 30 per cent market share compared to the 50 per cent share it held before. This stiff competition was mainly driven by legacy manufacturers like Bajaj, TVS, and Hero MotoCorp – who all have not only given customers a solid reliable product but are also backed by a solid network of service centres across the country. How Ola Electric manoeuvres itself out of this difficult situation and prospers remains to be seen.