One is a dedicated Citroën dealership, while the other two will have Citroën and Jeep models on display.
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One is a dedicated Citroën dealership, while the other two will have Citroën and Jeep models on display.
Stellantis has opened three new dealerships in Tamil Nadu, in Madurai, Tiruchirappalli and Tirunelveli. One is a dedicated showroom for Citroën, while the other two are Stellantis Brand Houses, i.e., have multiple brands of Stellantis under one roof.
The Citroën dealership, located in Tirunelveli, is a full 3S (Sales, Service and Spare Parts) facility and will give customers access to the brand’s full portfolio which includes the C5, C3, ë-C3, Aircross and Basalt. The Madurai Brand House offers a 1S + 2S facility, while the Tiruchirappalli is a full 3S facility. Along with the Citroën portfolio, the Brand Houses will also have Jeep Compass and Meridian on display.
Shishir Mishra, Brand Director, Citroën India, said, “Tamil Nadu is home to Citroën and an extremely important market. We are excited to expand our network in the state with the new Citroën dealership in Tirunelveli and two Stellantis Brand Houses in Madurai and Tiruchirappalli. Our focus is on providing customers with an effortless and premium ownership experience, supported by our innovative product lineup, advanced digital ecosystem, and best-in-class aftersales service.”
With these three dealerships in Tamil Nadu, Citroën now has 88 dealerships across the country and Jeep has 80. Stellantis says the new dealerships will have “digital interfaces, a state-of-the-art 3D configurator, and a dedicated service centre”.
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