Ultraviolette F77 Partners With With The Indian Army For Veterans Outreach Bike Rally

Bengaluru-based Ultraviolette Automotive collaborated with the Indian Army again this year for a bike rally. This time, Ultraviolette Automotive joined hands with the Madras Regiment Centre of the Indian Army for a five-day rally. It was conducted in the “Dakshin Bharat Area” and the rally covered six districts including Tirupur, Karur, Dindigul, Madurai, Theni, and Coimbatore. 

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During the event, the army personnels connected with approximately 3,000 veterans and Veer Naris (war widows), addressing concerns, sharing information about entitlements, and offering assistance. The initiative served as a tribute to veterans of the Madras Regiment and other Armed Forces personnel in the region. The four Ultraviolette F77’s used in the ride cumulatively covered 6,000 kms across South India. 

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This was the second time that Ultraviolette had collaborated with the armed forces. The brand had earlier done so in collaboration with Madras Engineer Group to promote electric mobility and sustainability. “Collaborating again with the Indian Army for this remarkable outreach initiative is an honour that resonates deeply with Ultraviolette's ethos. Our vision to create world-class technology is inspired by the spirit of India - undaunted, resilient, and driven by purpose. The F77 embodies the very principles that define our Armed Forces - precision, performance, and an unwavering commitment to excellence. To witness Ultraviolette playing a key role in this rally, honouring veterans, and their families, is not just a privilege but a defining moment in our journey,” concluded Narayan Subramaniam, CEO & Co-founder of Ultraviolette