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Auto Sales March 2025: Royal Enfield Sales Cross 1 Million Milestone

Published on 1 Apr, 2025, 4:47 AM IST
Updated on 1 Apr, 2025, 4:47 AM IST
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Arun Mohan Nadar
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Brixton Crossfire 500X vs Royal Enfield Interceptor 650

It’s the best sales performance by Royal Enfield in a financial year.

Sales for Royal Enfield motorcycles have been booming and the company announced today that it crossed the 1 million sales milestone for a financial year in 2024-25. In total, Royal Enfield sold 10,09,900 units in the last financial year, which is a very impressive 11 per cent compared to last year. March, 2025 was also a bumper month for the company as it sold 1,01,201 units thus registering a massive 34 per cent increment in sales compared to the same month last year. In the FY 2024-25 sales, the domestic market contributed 9,02,757 units whereas exports stood at 1,07,143 units, a 37 per cent sales jump. 

Royal Enfield Classic 650 (9).jpg
The newly launched Royal Enfield Classic 650 is expected to boost the sales of its 650 cc portfolio. 

(Also Read: Royal Enfield Classic 650 Launched At ₹3.37 Lakh)

Speaking about the performance for the month of March 2025, B Govindarajan, Managing Director, Eicher Motors, and Chief Executive Officer, Royal Enfield said: “This year has been nothing short of extraordinary for Royal Enfield. Crossing the 1 million annual sales milestone, our highest ever, is a testament to how far we’ve come. From a time when 50,000 motorcycles a year felt like a big win to now setting new global benchmarks in the mid-size segment, our journey has been incredible. The overwhelming response to the Bullet Battalion Black and the new Classic 350, along with our ability to quickly adapt to rider feedback with new variants, made this our best year yet. 

(Also Read: 2024 Royal Enfield Classic 350 Launched At ₹ 1.99 Lakh Onwards)

Royal Enfield also commenced operations at its Thailand CKD facility and is looking at the export market to further improve sales in the next financial year. The company already has CKD facilities in Argentina, Colombia, Bangladesh, Brazil and Nepal.  On the product front, the Royal Enfield Classic 350, Bullet 350 and the Hunter 350 remain its highest-selling products as demand for these motorcycles keep on increasing. The company also recently launched the Classic 650 in India priced between ₹3.37-3.50 lakh (ex-showroom, Delhi) and will be banking on the new bike to improve sales in the 650 cc category both domestically and in international markets too. Royal Enfield also recently debuted its first electric motorcycle, the Flying Flea in our country, and the EV bike will make its global debut next year.

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