Chinese manufacturer BYD is on track to surpass Tesla as the world's leading electric vehicle producer, marking a significant power shift in the global automotive industry. Both manufacturers are due to release their complete 2025 sales figures shortly, but current data suggests the US firm headed by Elon Musk faces near-certain defeat in retaining its market-leading position, news agency AFP has reported.
By the end of November, Shenzhen-headquartered BYD -- which manufactures both pure electric and hybrid vehicles -- had recorded 2.07 million EV sales through 2025.
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In comparison, Tesla reported 1.22 million units sold by September's close.
Tesla experienced a temporary sales surge in September, reaching nearly 500,000 vehicles during a three-month window ahead of the expiration of a US tax incentive for electric vehicle purchasers. The credit, worth $7,500, was discontinued under legislation supported by President Donald Trump, who has expressed scepticism regarding climate change.
However, analysts predict Tesla's fourth-quarter sales will decline to approximately 449,000 units, according to consensus estimates compiled by FactSet. This projection would bring Tesla's annual total to roughly 1.65 million—a 7.7 per cent decrease from the previous year and significantly below BYD's November figures.
Deutsche Bank forecasts an even steeper drop, estimating just 405,000 Tesla sales in the final quarter, with declines of approximately one-third in North America and Europe, and one-tenth in China.