Honda Achieves 8 Million Sales Milestone in East India

Honda Motorcycle & Scooter India has reached a new sales peak, crossing the mark of 8 million two-wheeler units sold in Eastern India. This achievement is an indicator of Honda's consistent leadership in the two-wheeler market. They hold a commanding 24.2% market share.

Several factors have fueled Honda's success in the East. The ever-popular Honda Activa scooter and SP125 motorcycle are Honda's best-selling models. The Honda SP125 sales have doubled in the past five years. 

Yogesh Mathur, Director, Sales & Marketing, Honda Motorcycle & Scooter India, said, “Reaching the milestone of 8 million sales in the Eastern region is a testament to the trust and confidence that customers have placed in Honda. We are deeply grateful to our customers & dealer partners for their continued trust and loyalty. Through constant innovation, customer-centric initiatives, and a relentless pursuit of excellence, HMSI remains committed to exceeding customer expectations and driving the growth of the two-wheeler industry in the Eastern region.”

Honda Motorcycle & Scooter India has a strong dealership network in Eastern India,  with over 1,100 touchpoints. This network encompasses RedWing outlets offering everything from the budget-friendly CD 110 Dream Deluxe to comparative offerings like the SP160 and Hornet 2.0 Repsol Edition. 

Recognising  the evolving digital landscape, Honda Motorcycle & Scooter India has also strengthened its digital marketing efforts. This includes facilitating online booking of vehicles, while simultaneously ensuring a seamless experience at dealerships.

Honda Motorcycle & Scooter India is soon to get into the EV space. In recent news, there is an expansion of the dedicated production line for electric vehicles being set up at the Honda Karnataka plant. This new line is expected to be operational by December 2024, paving the way for the mass production of Honda's electric scooters, including the highly anticipated Activa Electric. The introduction of these electric Activa models, alongside the company's plans to establish a strong network of battery swapping stations, positions Honda as a key player in India's burgeoning electric two-wheeler market.

Read more about it here - Honda To Set Up A New Production Line For Activa Electric Scooter