Ola Electric's first day of festive pricing saw all available units sell out within five minutes of the sale window opening on 24 September. The company's "Muhurat Mahotsav" offer, part of its "Ola Celebrates India" campaign, provides electric scooters and motorcycles starting at ₹49,999 - significantly below regular pricing.
The promotion runs until 1 October. Limited units will be available each day during special time slots announced on the company's social media channels.
The discounted pricing applies to the S1 X 2kWh scooter and Roadster X 2.5kWh motorcycle, both priced at ₹49,999. Higher-specification models, including the S1 Pro+ 5.2 kWh and Roadster X+ 9.1 kWh are available for ₹99,999.
Regular pricing for Ola's electric vehicles is considerably higher. The S1 Gen 3 portfolio includes models priced between ₹1,20,999 and ₹1,69,999, while the mass-market S1 X range costs between ₹81,999 and ₹1,11,999. The Roadster motorcycle range typically sells for between ₹99,999 and ₹1,27,499.
New sale slots will open daily during the remaining days of the promotion, with timing details published each morning on social media platforms.
“ To be sold out in 5 minutes on Day 1 shows the strength of our mission, which is to make EVs accessible to every Indian household. This is just the beginning, and we are excited to see even more Indians join the EV revolution in the days ahead,” exclaimed an Ola spokesperson.
