Kia Seltos continues to lock horns against the likes of Hyundai Creta, Maruti Suzuki Grand Vitara, Victoris, Tata Sierra, Volkswagen Taigun, and Skoda Kushaq.

Maruti Suzuki sold nearly 38,000 compact SUVs in December 2025, of which 24,000 units comprised the Grand Vitara and 14,000 units were contributed by the Victoris.

While SUVs remained the more popular choice in 2025, the Maruti Suzuki Dzire turned out to be the more proven purchase for customers, especially family buyers.

The starting price is now higher by just Rs 20,000 over the previous model, retaining the value quotient on the second-generation Kia Seltos.

Ashok Leyland witnessed a positive headwind both in domestic sales as well as exports for the month of December with factors like fleet replacements and higher freight movement coming into play.

Maruti Suzuki India aims to extend the benefit of the current prices to customers, which saw a reduction due to the GST revision last year, largely benefitting small car buyers.

The South Korean carmaker sold 280,286 units in CY2025, against 245,000 units in CY2024, while sales in December 2025 grew by 105 per cent year-on-year.

Sales for Tata Motors EVs grew by 24.2% YoY but declined by 12.7% MoM in December 2025.

Hyundai Motor India sold 58,702 units in December 2025, up 6.6% YoY from 55,078 units, driven by 26.5% export growth and good response for the new Venue.

By September, companies participating in the scheme had invested ₹35,657 crore in total.