Pure EV Launches EcoDryft 350 at ₹ 1.30 lakh

Pure EV has launched the EcoDryft 350 electric motorcycle, a new bike to its ecoDryft range. Priced at ₹ 1.30 lakh (ex-showroom), the e-bike claims to be the longest-range option in its category, claiming a range of 171 km on a single charge of 4-6 hours.

The EcoDryft 350 is driven by a 3 kW (4 bhp) electric motor equipped with six MCU, providing a peak torque of 40 Nm. Accompanying the motor is a sizable 3.5 kWh battery pack which gives it a claimed range of 171 km.This e-bike can attain a top speed of 75 kmph. Pure EV has integrated three distinct riding modes into the design, offering users the flexibility to customise the bike's performance based on their individual preferences.

Features of the EcoDryft 350 include a reverse mode, coasting regen, hill-start assist to down-hill assist, and parking assist. Pure EV also claims to have utilised Smart AI  to optimise the electric bikes battery life.

In a bid to enhance affordability, Pure EV has introduced flexible EMI options, starting from ₹ 4,000 per month. Partnering with institutions like HeroFincorp, L&T Financial Services, ICICI, among others, the company aims to provide diverse financing choices.

Talking about the new EcoDryft 350, Rohit Vadera, Co-Founder and CEO, Pure EV said, " The EcoDryft 350 is a testament to our dedication to providing value products to our loyal consumer base. We believe it will redefine the way India commutes in the near future, offering a reliable and eco-friendly alternative in the 110 cc segment. We look forward to the positive impact it will have on the electric vehicle landscape.''

Pure EV plans to make the EcoDryft 350 available through its network of over 100 dealerships across the country. The motorcycle targets eco-conscious commuters seeking an efficient and cost-effective electric mobility option.