Amazon is not waiting for the official kickoff, and it is already rolling out early-bird discounts on its streaming devices.
Amazon has set the stage for its much-anticipated "Black Friday Week", slated to start on November 21.
Amazon has set the stage for its much-anticipated "Black Friday Week", slated to run from November 21 at 12:01 PST to November 29 at 11:59 PM PST. The retail giant is not waiting for the official kickoff, and it is already rolling out early-bird discounts on its streaming devices.
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Leading the charge is the newly released Fire TV Stick 4K, now available at $21.99. This streaming powerhouse boasts voice control capabilities and smart home integration through Alexa. Amazon has boosted processing speed by 30 per cent compared to earlier models, while incorporating an energy-efficient mode to reduce power consumption.
The enhanced Fire TV Stick 4K Max is now priced at $32.99, offering advanced features. Both devices support Xbox Game Pass streaming, bringing console-quality gaming to television screens at no extra cost for subscribers.
In a move targeting gamers, Amazon is offering 10 per cent off gaming gift cards compatible with both PlayStation and Xbox platforms. This translates into $10 savings on $100 gift cards, with larger denominations yielding more substantial discounts. These digital credits can be applied toward new game purchases or downloadable content.
While keeping other deals under wraps, Amazon has confirmed upcoming discounts on premium brands including Dyson and Sonos.
The gaming industry is also joining the holiday savings wave, with Sony and Nintendo announcing forthcoming deals on consoles, gaming peripherals, and software titles.
