Nothing May Launch 3 Devices Before Unveiling Flagship Smartphone In 2025

London-based consumer tech brand Nothing has confirmed it will launch a smartphone on March 4 and now, a famed leakster suggests that the company is following an ambitious multi-device rollout strategy before its purported flagship smartphone's debut.

Nothing March Launch

A new Nothing device is confirmed for unveiling on March 4, which is believed to be the first in a series of three smartphones planned before the Phone 3's release. Tipster Yogesh Brar has posted on X, formerly Twitter that users anticipating Nothing's flagship model will need to exercise patience.

"People waiting for Nothing Phone 3 have to wait a little longer... There are 3 devices planned ahead of it. The madness starts with Phone 3a..," Brar posted on X.
 

Product Launch Timeline

A leaked company email attributed to Nothing's CEO Carl Pei references both the Phone 3 and a significant product launch in the company's 2025 strategy. This aligns with Nothing's previous release pattern, where the Phone 2a debuted in March 2024, followed by the Phone 2a Plus in August.

The upcoming Nothing device is being marketed with the slogan "Power in Perspective." 

Promotional materials reveal a vertical dual-camera configuration with the brand's characteristic Glyph interface illumination. The company has indicated plans to incorporate artificial intelligence features, marking their initial venture into AI-enhanced user experiences.

Pei backed Nothing has set March 4 at 10:00 GMT for its next smartphone launch. The company has shared a promotional video highlighting what is said to be the device's rear camera assembly, featuring Nothing's distinctive illuminated Glyph interface design. 

It is likely that the purported Nothing Phone 3 will get a triple-camera configuration, though the company has not confirmed the specific camera specifications.