Royal Enfield Sales Rise 8% To 1.34 Lakh Units In September

Motorcycle manufacturer Royal Enfield on Thursday reported an 8 per cent year-on-year rise in total sales to 1,33,958 units in September. The company had sold 1,24,328 motorcycles in the same month last year.

Domestic sales increased 7 per cent to 1,21,326 units in September, compared against 1,13,573 motorcycles retailed in September 2025.

Also read: Royal Enfield Himalayan 440 Bookings Paused as Demand Exceeds Production Capacity

“Building on our momentum this year, we achieved our highest-ever monthly dispatches in September 2026. As we enter the festive period, we are continuing solid business performance supported by key product interventions. Celebrating a decade of the Himalayan brand, we launched the Himalayan 440 earlier this month and witnessed overwhelming response from the community far exceeding our expectations. 

"Our electric journey also saw a major milestone as the Flying Flea C6 entered Europe and the UK, starting with five major cities. On the culture front, our global community came together like never before, with a record 150,000+ riders joining One Ride across the world in support of snow leopard conservation. Furthermore, being recognized as the winner in the Two-Wheeler OEM category at the FADA Dealer Satisfaction Survey 2026 for the second consecutive year is a true testament to the strength of our partner ecosystem. With positive customer sentiment and a strong booking pipeline across our networks, we are scaling up production, inventory and channel readiness to cater to the festive season," B. Govindarajan, Managing Director, Eicher Motors Ltd. and Chief Executive Officer, Royal Enfield, said in a statement.

Royal Enfield’s exports also recorded growth during the month. The company shipped 12,632 motorcycles to overseas markets in September, up 17 per cent from 10,755 units sold internationally in the same month a year ago.