Gill gets the Ronin as a part of TVS' Move Like A Ronin Campaign.
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Gill gets the Ronin as a part of TVS' Move Like A Ronin Campaign.
TVS has launched the 'Move Like A Ronin' campaign with the ICC Cricket World Cup 2023, promoting their Ronin motorcycle. Under this, Indian Cricket Team opener Shubhman Gill has been gifted a TVS Ronin.
The campaign, starring Gill, encourages riders to break free from conventions and embrace spontaneity. One of the key components of this initiative is the "Test-Ride Cricket," an innovative on-ground activation where riders are evaluated based on their riding style and have a chance to win the Ronin World Cup Edition.
Vimal Sumbly, Business Head Premium, TVS Motor Corp., put out a post on Facebook saying, “While Shubman Gill makes his moves on the cricket pitch, for all his other journeys, there's the TVS Ronin. Here's to seeing him move #Unscripted wherever he rides, as he inspires India to follow suit!”
TVS Ronin has also been introduced with a new colour for the festive season.
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