Tata Altroz vs rivals

Published on 2 Jul, 2024, 12:57 PM IST
Updated on 2 Jul, 2024, 12:57 PM IST

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The Tata Altroz is Tata Motor's premium hatchback offering that competes with the Hyundai i20 and Maruti Baleno. Launched in early 2020, the Altroz brings Tata's ‘Impact 2.0’ design language to the premium hatchback segment with its sporty and dynamic looks. Packed with connectivity and comfort features inside, the Altroz is targeted at urban buyers looking for a sporty, feature-rich and safe premium hatchback that also delivers on fuel efficiency and driving dynamics.

 Altroz vs Rivals

Tata Altroz vs Rivals: Pricing

Pricing Comparison:

The Tata Altroz is priced between ₹6.65 lakhs and ₹11.35 lakhs (ex-showroom, Delhi), positioning it as a strong contender in its segment. This competitive pricing places the Altroz favourably against its rivals, including the Hyundai i20 (₹7.04 lakhs - ₹11.20 lakhs), Maruti Baleno (₹6.66 lakhs - ₹9.83 lakhs), and Toyota Glanza (₹6.86 lakhs - ₹9.99 lakhs). Despite being priced lower than the i20, the Altroz boasts additional features and safety enhancements, offering exceptional value to discerning customers.

Design & Styling:

The Tata Altroz's futuristic exterior design and feature-packed interiors set it apart from its competitors and introduce a unique, athletic persona to the premium hatchback space. 

Exterior Design & Styling:

Dimensions:

Dimension

Measurement (mm)

Length

3990

Width

1755

Height

1523

Wheel Base

2501

Ground Clearance

165

Front Fascia:

Sharp, flowing lines and a sporty personality characterise the front profile. Sleek projector headlamps flow into the prominent black grille, which features distinct Tata design cues. Fog lamps and LED DRLs lend a dynamic look, while the sculpted bonnet adds a sculpted and contoured touch to the muscular front.

Side Profile:

The rising beltline, body sculpting, and black contrast roof options enhance the side profile's sporty styling theme. The athletic side profile maximises the Altroz, especially when paired with the 16-inch dual-tone machine-cut alloys.

Rear:

At the rear, wrap-around LED taillamps seamlessly join with an integrated spoiler and sharp crease lines, which enhances the premium hatchback's wide and dominant rear windscreen and presence.

Interior Design & Layout:

  • Dashboard Layout:

The sweeping dashboard style uses premium leather and soft-touch materials to give a plush feel. Ambient lighting strips also enhance the premium interior look and feel. Overall, the dashboard blends style with the driver and front passenger functionality.

  • Front & Rear Seating:

The Tata Altroz is designed to focus on comfort and space in the front and rear. The front seats with adjustable headrests and the 60:40 split and foldable rear seats ensure a comfortable and versatile experience for passengers and luggage.

  • Boot Space:

With 345 litres of boot storage capacity, the Altroz has one of the largest boot capacities compared to rivals in this compact hatchback segment, giving customers more utility. 

Design comparison with rivals:

The premium hatchback segment has become highly competitive, with stylish new offerings like the Tata Altroz raising design benchmarks. Regarding exterior style and interior layout, let's see how the Altroz fares against rivals like the Hyundai i20, Maruti Suzuki Baleno, and Toyota Glanza.

Tata Altroz vs Hyundai i20:

On the outside, both bring sporty character through sharp lines, sculpted panels, and projector headlamps. However, the Altroz edges ahead with its black contrast roof, pronounced grille, and 16-inch alloy wheels, lending a performance-oriented look. The Altroz feels more premium with ambient lighting, leatherette upholstery, and rear AC vents.

Tata Altroz vs Maruti Suzuki Baleno:

The Baleno sports an equally sharp front profile but has simpler side and rear styling than the Altroz. While the Baleno offers good space inside, the Altroz offers more premium interior styling through its sweeping dashboard, premium textures, and rear seat comfort.

Tata Altroz vs Toyota Glanza:

Toyota's Glanza is also sporty but has more subtle styling than the Altroz. The Altroz takes the lead inside with its dual-tone black-beige cabin theme, leather seats, and 8-speaker audio system, offering a more upmarket experience.

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Engines & Performance:

The Tata Altroz offers a choice of BS6-compliant petrol and diesel engines and transmission options to match various driving preferences. Let's look at what each engine offers regarding performance and efficiency.

Engine Options:

  • The 1.2 Litre Revotron Petrol - This engine generates 87bhp/113Nm, paired with a 5-speed manual or 6-speed automatic transmission—offers decent driving performance and fuel efficiency of 19.5kmpl (MT) and 19.05kmpl (AT), which is comparable to or better than most competitors.

  • The 1.2 Litre iTurbo Plus Petrol—This engine generates 118bhp/170Nm and is available only with a 6-speed manual transmission. The turbocharged motor provides an energetic drive experience and 18.13 kmpl mileage.

  • The 1.5 Litre Revotorq Diesel—This engine generates 89bhp/200Nm and is equipped with a 5-speed manual gearbox. The focus is on drivability and a 23.4kmpl economy.

Gearbox Options:

The petrol engines have 5-speed, 6-speed manual, and 6-speed DCA automatic gearboxes, while the diesel engine only offers a smooth-shifting 5-speed manual transmission. This choice provides customers with options between convenience and control.

Ride and Handling:

The Altroz offers composed ride quality at higher speeds. The steering provides good feedback and weighs up nicely at highway speeds. The suspension absorbs undulations well, while the brakes offer reassurance through a progressive pedal feel.

Mileage:

The 1.2-litre naturally aspirated petrol motor delivers an ARAI-certified mileage of 19.5kmpl with the manual transmission and 19.05kmpl with the 6-speed automatic gearbox. Considering its performance output, the turbo-petrol version also offers a decent figure of 18.13kmpl. The diesel Altroz, though, excels in the economy—the 1.5-litre Revotorq diesel motor gives an exceptional 23.5kmpl mileage as per ARAI testing. 

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Engine & transmission comparison with rivals:

In the premium hatchback space, there has been an increasing focus on offering a balance of performance and efficiency to attract customers. Let's see how the Altroz fares compare to the Hyundai i20, Maruti Baleno, and Toyota Glanza in this department.

Altroz vs Hyundai i20:

The Altroz has a 1.2-litre petrol/1.2-litre turbo-petrol/1.5-litre diesel engine range, while the Hyundai i20 only offers a 1.2-litre kappa petrol engine. 

Altroz vs Maruti Suzuki Baleno:

The Altroz has a 1.2L petrol, 1.2L turbo-petrol, and 1.5L diesel engine. The Maruti Baleno has a 1.2-litre K series dual-jet petrol with dual VVT option. 

Altroz vs Toyota Glanza:

The Toyota Glanza features only a 1.2-litre petrol engine, unlike the Altroz, which has 1.2-litre petrol, 1.2-litre turbo-petrol, and 1.5-litre diesel engine. So, regarding engine variety and options, Tata surpasses Toyota in the powertrain department.

Which one offers the peppiest performance and best ride & handling combo?

The Tata Altroz offers the best blend of peppy performance and sporty dynamics in the premium hatchback space. Its spirited 1.2-litre turbo-petrol engine delivers an energetic acceleration experience, composed ride, and engaging handling thanks to its well-tuned suspension and precise steering.

Features & Equipment: 

The Tata Altroz introduces a new era of feature-loaded offerings in the premium hatchback segment. Its noteworthy exterior styling, interior comfort, safety, and infotainment features contribute to its technologically advanced character.

Tata Altroz's Notable Features: 

Exterior Features:

  • Projector headlamps

  • 16-inch alloy wheels

  • LED fog lamps and tail lamps

  • Electric ORVMs with turn indicators

  • Rear wash/wipe and defogger

Interior Features:

  • Leatherette seats

  • Ambient lighting

  • Auto AC with rear AC vents

  • 10-inch touchscreen system by Harman

  • Multi-function steering wheel

  • Height-adjustable driver's seat

  • Cooled glovebox

Safety Features:

  • Six airbags

  • ABS with EBD

  • Rear parking sensors

  • Perimetric alarm system

  • Rear camera

  • Electronic stability control

Altroz Variants and Value-for-Money Quotient:

The Altroz is not just about features; it's also about value. With multiple variants, customers can find one that perfectly fits their needs and budget. The top and mid variants, in particular, offer exceptional value with their extensive feature lists.

Check out:

Altroz Feature Comparison with Rivals:

Newer models in the premium hatchback segment are raising the bar regarding features and technology. Let's compare how the Altroz stacks against the established Hyundai i20 and Maruti Baleno in these areas.

Altroz vs Rivals - Features:

The Altroz punches above its weight with auto headlamps, a 10-inch touchscreen, voice commands for the sunroof, wearable key, cruise control, ambient lighting and rear AC vents. The i20 and Baleno counters have goodies, but the Altroz has more segment-first or exclusive offerings.

Altroz vs Rivals - Safety:

Safety is also where the Altroz wins—it offers six airbags, a rear camera coupled with park assist sensors, electronic stability control, and ISOFIX child seat anchors. While the rivals also have four airbags and ABS as standard, the Altroz goes further to protect passengers.

Altroz Justifying Premium Positioning:

Tata Motors has ensured that the Altroz brings tremendous value to customers in the real world by packing cutting-edge comfort, connectivity, and safety kits while undercutting rivals in pricing. It can rub shoulders with the Hyundai i20 while making a stronger value proposition. The feature-loaded Altroz, therefore, fully justifies its premium market positioning.

Altroz vs Rivals: Pros and Cons

Tata Altroz Pros:

  • Futuristic exterior design

  • Feature-loaded interior

  • Multiple engine/gearbox options

  • Leading safety specs

Tata Altroz Cons:

  • NVH levels could be better

  • Naturally, aspirated engines lack punch

So, while the Altroz lags behind rivals in some areas, it delivers substantially on most counts, including vital aspects like safety, equipment, and pricing. Combined with its sporty character, the Altroz is a compelling alternative to the i20 and Baleno.

Conclusion:

The Tata Altroz makes a strong case for itself as a stylish, feature-rich, and safe premium hatchback that offers tremendous value. With its futuristic styling, extensive comfort and connectivity features, segment-leading safety rating, powerful yet efficient engine options, and competitive pricing, the Altroz raises the bar significantly for what customers can expect from this mainstream segment. 

FAQs

Here are some of the most common questions and their answers related to Tata Altroz

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Who is Tata Altroz's competitor?

The Tata Altroz faces stiff competition from several notable models in the premium hatchback segment. Its primary competitors include the Hyundai i20, known for its stylish design; the Maruti Suzuki Baleno, famous for its fuel efficiency; and the Toyota Glanza, which is essentially a rebadged Baleno, offering similar features with Toyota's brand backing.

Is Tiago or Altroz better?

Choosing between the Tata Tiago and the Tata Altroz depends on your specific needs and preferences. The Tata Altroz is positioned higher than the Tiago but offers more value in terms of features and performance. 

What are the engine specifications of the Tata Altroz?

The Tata Altroz has three BS6-compliant engines - a 1.2-litre petrol motor tuned for efficiency, a turbocharged 1.2-litre petrol for performance, and a 1.5-litre diesel focused on drivability. 

What mileage does the Tata Altroz deliver?

The Tata Altroz offers excellent fuel efficiency, with mileage ranging from 18.13 kmpl for the turbo-petrol to 23.4 kmpl for the diesel motor. 

What safety features does the Altroz offer?

Some notable safety features on the top variants are dual front airbags, side and curtain airbags (6), ABS with EBD, rear parking sensors and camera, electronic stability control, CBC, and ISOFIX child seat mounts.

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