Apple Announces Investing $500 Billion In The US Amid Trump Tariff Threat

Apple on Monday announced its plans to spend and invest more than $500 billion in the US over the next four years. This new pledge comes in the wake of the Donald Trump's tariff threat. 

The iPhone maker is caught between escalating US-China trade tensions. The White House has recently signalled a tougher stance on tariff exemptions, thus, threatening Apple's carefully crafted supply chain strategy.

The investment will give way to a range of initiatives that focus on artificial intelligence (AI), silicon engineering, and skills development for students and workers across the country.

“We are bullish on the future of American innovation, and we’re proud to build on our long-standing U.S. investments with this $500 billion commitment to our country’s future,” Tim Cook, Apple’s CEO, said in a statement.

“From doubling our Advanced Manufacturing Fund, to building advanced technology in Texas, we’re thrilled to expand our support for American manufacturing. And we’ll keep working with people and companies across this country to help write an extraordinary new chapter in the history of American innovation.”

The $500 billion commitment includes Apple’s work with suppliers across all 50 states, direct employment, Apple Intelligence infrastructure and data centres, corporate facilities, and Apple TV+ productions in 20 states. 

As part of the investment, Apple and partners will open a new advanced manufacturing facility in Houston to produce servers that support Apple Intelligence, the personal intelligence system that helps users write, express themselves, and get things done.