Auto Sales July 2024: Toyota Registers Its Best-Ever Sales

Toyota Kirloskar Motor (TKM) achieved a milestone by recording its highest-ever monthly sales in July 2024, with 31,656 units sold. This figure surpasses the company's previous sales records and represents a significant 44 per cent year-on-year growth compared to July 2023, when 21,911 units were sold. Domestic sales contributed 29,533 units, while exports accounted for 2,123 units during the month.

In the previous month, June 2024, TKM sold 27,474 units, highlighting a consistent upward trend in sales performance. Over the first seven months of the calendar year 2024, TKM sold a total of 1,81,906 units. This marks a notable 46 per cent increase from the 1,24,282 units sold during the same period in 2023.

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Sabari Manohar – Vice President, Sales-Service-Used Car Business, Toyota Kirloskar Motor said, “We are thrilled to announce another key milestone with our highest-ever sales performance for July 2024. Demand for all our models remains at an all-time high, especially in the SUV and MPV segments. Our formidable presence in these categories, with models like the Innova Crysta, Innova Hycross, Urban Cruiser Hyryder, Rumion, Taisor, Fortuner, Legender, Hilux, and the LC 300, offers robust choices to customers.

Manohar highlighted operational enhancements, including the addition of a third shift, which has supported the strong demand. For some models, such as the Urban Cruiser HyRyder, improved supply chains have reduced waiting periods. The company has also noticed a growing customer interest in newer, greener technologies, which aligns with TKM's commitment to sustainability, safety, and advanced technology.

Moreover, TKM has expanded its car detailing business, "T GLOSS," to the Toyota Used Car Outlet (TUCO), offering quality car care solutions to enhance the ownership experience of used car customers.

In a significant corporate development, TKM signed a Memorandum of Understanding (MOU) with the Government of Maharashtra to explore the potential of establishing a Green Field Manufacturing Facility. This initiative underscores the company's focus on advanced green technologies. Furthermore, construction has commenced on TKM's third plant in Bidadi near Bangalore, announced in 2023 with an investment of ₹3,300 crore. The new facility is expected to be completed by 2026.