Rolls-Royce Motor Cars celebrates the anniversary of its Spirit of Ecstasy mascot. It’s been 112 years since the company registered it as intellectual property of Rolls-Royce and the date was February 6, 1911. The Spirit of Ecstasy has become a global icon and has changed with the passage of time.
She celebrates her anniversary in her most streamlined and athletic guise, having been specially recreated in 2022 for the marque’s all-electric Spectre. The backstory to the origins of the global icon involves many of the foundational characters in Rolls-Royce’s own history, including the marque's first managing director, Claude Johnson.
The leading lady of Rolls-Royce now ushers in a new era of mobility with the Spectre, and with her new design and form will certainly capture the hearts and minds of customers and fans worldwide.
